"Lisa gave me the confidence to push forward with facts behind me." "I finally feel empowered in my salon decisions." "The app helped me set goals for the future of my business with purpose." "Since working with Lisa, I have gained clarity and confidence." "A practical, supportive way to understand the numbers behind my salon." "Perfect for salon owners who want more profit, structure and freedom." "Lisa makes business feel calmer, clearer and much less overwhelming." "Lisa gave me the confidence to push forward with facts behind me." "I finally feel empowered in my salon decisions." "The app helped me set goals for the future of my business with purpose." "Since working with Lisa, I have gained clarity and confidence." "A practical, supportive way to understand the numbers behind my salon." "Perfect for salon owners who want more profit, structure and freedom." "Lisa makes business feel calmer, clearer and much less overwhelming."

From salon operator to confident CEO

Stop Carrying The Salon On Your Own

Take the Salon Freedom Quiz and discover what is keeping your salon stuck, then book a demo to see what is possible and choose the support route that fits you.

Created by Lisa Phillips, award-winning salon owner, founder of Ora Hair and trusted guide for UK salon owners.

Salon Growth Snapshot Live forecast
Monthly Revenue£42,000
Breakeven£28,500
Profit Potential£7,600
CEO Salary£4,800
35+ Years Salon Experience Award-Winning Salon Owner Founder of Ora Hair Sustainable Growth Focus

Your Salon Freedom Route

Three Simple Steps To Find The Right Support For Your Salon

Start with the Salon Freedom Quiz, then book a demo to see what is possible, and finally choose the level of support that fits how you want to grow.

1

Take The Salon Freedom Quiz

Find out where your salon is right now, what is keeping you stuck, and what your next best move should be.

2

Book A Demo

See how the Salon Freedom App and Profitable Salon Liberator pathway can help you make clearer decisions around profit, pricing, team, wages and freedom from the floor.

3

Choose The Best Route For You

Decide whether you want to work through the app and program yourself, get extra support through community and group coaching, or work directly with Lisa 1:1.

Having trouble seeing the quiz?
The embedded version uses the official live quiz URL.
Open The Live Quiz

Ready to start

Ready To See What Your Salon Could Become?

If your Salon Freedom Quiz shows you are ready for deeper clarity, book a short Salon Freedom Demo. We will walk you through a typical salon example so you can see exactly how the Salon Freedom App works, and how it helps you get from where you are now to where you want to be. The aim is a calmer decision, not a pressured one.

What happens in the demo

A Practical View Of Your Salon's Potential

We look at where you are

A clear, honest picture of your salon right now, based on your quiz result.

We talk about where you want to be

Your goals for profit, team and freedom, so we know what you are working towards.

You see how the app works

A short walkthrough using a typical salon example, so you can see it in action.

You leave with practical steps

Advice you can actually use, whatever you decide to do next.

Not ready for a demo? Take the Salon Freedom Quiz to find your stage.

The Salon Freedom App

Forecast What Your Salon Could Become

The Salon Freedom App helps you test the decisions that usually feel scary. Hiring, pricing, stepping back from the floor, increasing wages, improving profit and paying yourself properly. Instead of guessing, you can see possible scenarios before you make the move.

What you can test

What The App Helps You Forecast

The app is your strategic forecasting and scenario-testing engine. It helps you see what is possible, test decisions safely and build belief that the strategy can work before you commit to change.

Current salon snapshot Monthly revenue & breakeven Pricing scenario testing Hiring affordability Wages, VAT & cost changes Owner salary forecast Profit potential Stepping back from the floor Team growth potential Future growth scenarios

Baseline salon view

Your current numbers become easier to read when revenue, breakeven and profit are shown together.

Revenue Clarity64%
Profit Confidence48%
Owner Freedom42%

Choose your route

Choose The Level Of Support That Fits You Right Now

Level 1

App + Program

Best for salon owners who want help but want to do it themselves.

  • Salon Freedom App
  • Profitable Salon Liberator Program
  • Tools, templates and training library
  • Clear guidance to work through at your own pace
  • Lifetime access to tools and training library
Book Appointment
Level 2

App + Program + Community + Group Coaching

Best for salon owners who want more support and accountability but still want control.

  • Everything in Level 1
  • Community support
  • Group coaching
  • Implementation support
  • 12 months of online coaching
  • Lifetime access to tools, community and training library
Apply To Work With Us
Level 3

1:1 Help Directly With Lisa

Best for salon owners who want direct personal support from Lisa.

  • Everything in Level 1 and Level 2
  • 1:1 coaching directly with Lisa
  • Personalised strategy and decision-making support
  • Direct help with numbers, team, systems, pricing and growth
  • 12 months of online coaching and support
  • Lifetime access to tools, community and training library
Apply To Work With Lisa 1:1

Level 1 gives you the tools. Level 2 gives you support. Level 3 gives you Lisa in your corner.

What is holding you back

Most Salon Owners Are Not Stuck Because They Lack Passion

They are stuck because they are trying to grow without clear operating systems, financial visibility, confident team leadership, consistent marketing and a realistic route away from the salon floor.

I'm still stuck on the floor

My team depends on me too much

I do not know my true profit

My systems live in my head

Client proof

What Changes When Salon Owners Get Clear

"Lisa has given me the confidence with the app to not self-doubt and to have the facts and knowledge behind me to push forward to bigger and better things."

Sharon

"Having a structure and a platform like the app allows me to feel more empowered in my decisions and helps me to set goals for the future of my business with purpose."

Kou

"Since I started my sessions I have gained clarity and confidence."

Salon Owner

Your Quiz Result

Your Score Places You Into One Of Three Stages

Recognise yourself before you even take the quiz.

0 – 33%

Focus

Still the engine of the salon. Profit is hard to see and the business depends heavily on personal energy.

34 – 66%

Growth

There is movement and a team, but stronger targets, accountability and clearer systems are needed before growth feels calm.

67 – 100%

Strength

The salon is becoming structured and measurable. The focus is protecting momentum and planning the next layer of freedom.

Frequently asked questions

Common Questions From Salon Owners

Yes. The Salon Freedom Quiz is completely free and gives you a practical percentage score, placing you into one of three Salon Freedom Stages.

After the quiz, the next step is to book a demo. In the demo, we will show you real scenarios using the Salon Freedom App and give you practical advice based on where you are and where you want to get to. Then you choose the support level that fits you best.

Level 1 gives you the Salon Freedom App and the Profitable Salon Liberator Program to work through at your own pace. Level 2 adds community support and group coaching with 12 months of online coaching. Level 3 gives you direct 1:1 help with Lisa, including everything in Levels 1 and 2, plus 12 months of personalised coaching and support. Tools, community and the training library are lifetime access across all levels.

No. Use your best estimate. The goal is to understand your current pressure points and the next useful direction. The app helps you build clarity over time.

We will talk about where your salon is right now, where you want to get to, and how you could get there with the right support. It is honest and pressure-free, designed to give you a clearer next step.

No. Follow-up is designed to be useful and relevant, never pressured. You choose when and how to move forward.

Salon owners who want stronger profit, a calmer team, clearer numbers and more freedom from the salon floor. Whether you are just starting out or already have a team, the method meets you where you are.

Level 2 and Level 3 include 12 months of online coaching. The tools, community and training library are yours to keep with lifetime access.


Learn before you commit

Free Salon CEO Training With Lisa

Practical, honest training for salon owners who want more context before they commit. Build clarity around your numbers, pricing, team and leadership role.

Why More Clients Do Not Always Mean More Profit

More bookings can actually mask deeper problems with pricing, costs and team efficiency. Lisa explains how to focus on the numbers that actually grow your profit.

How To Know If You Can Afford Another Stylist

Hiring feels risky when you cannot see the numbers. Lisa shows how to forecast a new role before committing, so the decision feels calmer and safer.

Lisa presenting about salon CEO

The Salon Owner Salary Conversation

Most salon owners pay themselves last. Lisa walks through how to build owner pay into the business model so it is protected, not an afterthought.

Lisa coaching in the salon

Moving From Hairdresser To Salon CEO

The shift from doing the work to leading the business is one of the hardest transitions. Lisa shares what changes and how to make it feel less overwhelming.

Programme results

What Salon Owners Say After Working With Lisa

"I have realised the importance of booking out my diary and dedicating 1-2 hours every morning to spend on the app and business development."

Shenaz

"I can definitely see the value of the app and love our little group."

Jacqui

"Was a very informative day and a lot to take on but I believe I am making changes even if I don't see it yet."

Zac

Lisa Phillips at a grand venue Lisa Phillips

About your guide

Built By Someone Who Has Lived The Salon Owner Journey

I'm Lisa Phillips, an award-winning salon coach and mentor passionate about helping salon owners break free from burnout, build high-performing teams, and create a profitable, sustainable business without sacrificing their freedom.

With years of industry experience, I know firsthand the challenges of running a salon. Managing a team, increasing profits, and finding time for yourself can feel overwhelming. But it doesn't have to be that way.

I specialise in giving salon owners the tools and strategies to elevate their business, create a thriving team culture, and develop a powerful growth mindset. Together, we align your business with your vision so success flows effortlessly, allowing you to step back, enjoy more freedom, and get paid what you truly deserve.

If you're ready to work less, earn more, and create a salon that runs smoothly without you there 24/7, I'm here to help you make it happen. Let's turn your dream salon into reality with ease, confidence, and a clear strategy for success.

Why I built this

The Quiz, The App And The Coaching Pathway

Too many salon owners were guessing where they stood. That is why I created The Profitable Salon Liberator Program and the Salon Freedom App. The quiz diagnoses the real pressure points. The app lets you forecast decisions before committing. And the coaching programme exists because seeing what is possible is only half the journey. Building it takes support, accountability and someone who has been there.

35+ years in salons
Award-winning salon owner
Founder of Ora Hair
Numbers made practical
Sustainable growth focus
Growth that feels calm, not chaotic
The Salon Soul private communitySalon Soul Community
Lisa Phillips speaking on stageLisa Speaking On Stage
Lisa Phillips holding the Most Wanted 2024 Sustainability Hero awardMost Wanted 2024

Your next step

Ready To Find Out What Is Keeping Your Salon Stuck?

Take the Salon Freedom Quiz to find your starting point, then book a demo to see what is possible for your salon.